Yacht Supply

This is a logo design and tagline for a small independent company providing shopping services to boats in marinas. The target group is boat renters who don’t want to bother sorting out their trip supplies. The logo was inspired by the well known origami boat. A well fit combination of a boat and a paper shopping bag. The corporate colour is blue as the company deals with marinas. The service is digital as all orders are placed online. Therefore, the 3 variations of blue symbolise the loading, tracking and delivery of the order.